Denver is an active, vibrant, multicultural community, and welcoming visitors from around the world to this unique Rocky Mountain experience is the Colorado Convention Center. Well known for its stunning presentation and playful Blue Bear peeking in at guests, the Center’s hospitality and premium catering services have made a name for itself.
The problem was that the retail food and beverage program didn’t say “Welcome Colorado.”
Working with noteworthy local chefs and some of the nation’s top names in food and beverage, Centerplate Stir created a menu full of fresh, flavorful, all-natural items with a Colorado identity.
Starting with sourcing and capitalizing on the wealth of local products, the retail quick-serve menus were re-vamped to highlight truly unique brands and artisans from the surrounding area. A graphics design package unique to the Blue Bear look, and concept design headlined by many of the country’s top chefs and Denver culinary great, Chef Troy Guard, the new menus featured a taste of the Rockies in an elegant, modern look that blended to the Center’s beautiful setting.